The ocean brand attacks the barrel water market

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The ocean brand attacks the barrel water market provenance:Bobal TimesDate Added:2005-11-13 According to ¡¶ newspaper of Guangzhou ¡· the report way recently, industry inside spread, the multinational beverage tycoon Coca-Cola accepted to weave quickly at CHEN2 YANG223 become number of the station of water.The nest of also makes use of two flood factory dint ÍØ barrel water marketses in Tienjin and Shanghai.Various evidences show that the ocean brand will deliver the Chinese barrel water market of dint completely, the soil ocean brand of the market of water cross swords unavoidable. The tycoon of the ocean peeps the barrel water market Coca-Cola to choose the east of first, north China, the northeast market hair dint.Raise the for CHEN2 YANG2 SHUI3's market, the Coca-Cola China is outward vice- director general ZHAO4 YAN4 GONG of business to mean that don't understand the relevant circumstance.However ZHAO4 YAN4 GONG introduction, the Coca-Cola Company is already formal to produce the bucket to pack the purified water in Tienjin, at the Nanking market, the barrel water of Coca-Cola has become the region the first brand. At the same time, industry inside know what happened the personage to reveal, the Coca-Cola also prepares to deploy the large force in Guangdong, having already purchased the barrel water production line lately," but did not throw in the barrel water into the market of Guangdong up to now somehow".To this, a breeze of ZHAO4 YAN4 GONG very , the Coca-Cola temporarily did not have the plan into the barrel water market in Guangdong." Whether enter the barrel water market, have something to do with the resources of the company assign plan.90% business concentration of Coca-Cola is in the carbonic acid beverage." And another global food tycoon the nest also on changing the way that sell by oneself before, with retail the company to cooperate to open widely to sell the outlet, and accelerate the increment retail price water station.Currently, the nest of established the modern factory of water in the Tienjin and Shanghai, the water factory of Tienjin produces the natural mineral spring, the water factory of Shanghai then produces the purified water, distilled water. The native business enterprise owns the headwaters outlet advantage According to the covariance, currently Chinese Water Drinking Machine customer already 1000 many ten thousand, the barrel water consumes more than 300 hundred million dollarses of attain every years, and return at increase with 16% speed of every year.Among them, the biggest barrel water market- Guangdong region was still control by the native brand of etc. of Cestbon, DingHu ShanQuan, the longevity village currently.But little of relevant representative director's laurel of the Robust( Guangdong) drinking water limited company also the speech, the ocean brand really has the certain advantage. However, at this time whether is the best opportune moment of the ocean brand hair dint barrel water, there is different viewpoint in the industry." If the ocean brand few year ago get involved, will very quickly achieve success probably.But put together to kill through many years, factories of water that exist down all have the oneself a set of perfect management system and the special market marketing strategy, the ocean brand wants to succeed far from easily matter." Industry inside think, in with the competition process of the ocean brand, the native business enterprise owns the certain advantage.Native brand in Guangzhou benefit life spring board director's general manager once the point out, entering the local market time because of the native brand already very long, the brand image goes deep into the popular support, though the sale outlet of other products of the ocean brand is smooth, barrel water the sale has the totally different outlet." The ocean brand can build up going together with to send a network or question effectively in the short date." Remarkable is, the barrel water and carbonic acid beverage, the juice beverages compare, doing not need to have what formulation of the request of the type.The bottle of Guangzhou packs to drink the humidity meeting president of association HE2 GUI4 LING2 introduction, what big and part of native brands and ocean brand barrel water use is a same production line.Therefore expect to enter the market and own the native business enterprise of the high-quality headwaters first to have the certain advantage obviously. Anyway, the ocean brand all has the strong advantage in the funds and brandses, the this time hair dint barrel water market, will give the competition the vigorous native barrel water market bring the new challenge.

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